Class 12 English specfic purpose :
By Mysite
☀ Write a précis of the following passage. Add a suitable title.
👉 It is almost impossible to escape from advertisement. oardings stare down at us from the sides of the )ads; crude neon signs wink above shops; jingles and ogans assault our ears. All these are twentieth century evelopments which have grown side by side with the pread of education and technical advances in radio nd TV.
Advertising assaults not only our eyes and ears also our pockets. Its critics point out that in this country 1.6 percent of the national income is spent on advertising and this advertising actually raises the cost of products. When a housewife buys a pound of flour, 5 percent of what she pays goes to some advertiser or others, even if she has not bothered to ask the shopkeeper for a particular brand. If she buys a named brand of aspirin up to 29 percent of what she pays may represent the cost of advertising the name.
These amounts seem a great deal to pay for the questionable benefits of advertising, but there are a few things to be said in its favour. Though some things cost more because of advertising, some things cost less. Newspapers, magazines, commercial radio and television— all carry advertisements. The money they receive from the advertisers helps them to lower the cost of production. In this way we get information and entertainment at lower prices than would otherwise have to be charged. Therefore, what we lose on the swings we gain on the round-abouts. Apart from this very important consideration, advertising to some extent ensures that a product will maintain its quality. It also gives rise to competition among manufacturers, which gives the customers a wider choice. Competition may even succeed, in some cases, in reversing the influence of advertising and causing a reduction in price.
Title : The effects of advertisement on economy
Advertisements through visuals and sounds are impossible to be avoided. This boom in advertisement is caused by twentieth century developments with the spread of education and advancement of media like TV, Radio. The cost a product is raised for advertising as 1.6 percent of the national income is spent on it and 5 to 29 percent among the price paid by a common buyer goes to some advertiser for goods like flour or aspirin. But advertising also helps to bring down the cost prices of newspapers and magazines and commercial radio and television. Advertising also help to maintain the standard of products through competition.
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☀ Write a précis of the following passage. Add a suitable title.
👉 Why do we want to know history? Simply because all of us and everyone of us ought to know how we have come to be what we are, so that each generation need not start again from the same point, and toil over the same ground, but profiting by the experience of those who came before, may advance towards higher points and noble aims. As a child one might ask his father or grandfather who had built the house they lived in, we ask historians whence we came and how we came into possession of what we call out own. History may tell us afterwards many useful and amusing things, gossip, such as a child might like to hear from his father or grandfather, but what history has to teach us before all and everything, is our own antecedents, our own ancestors.
Title : The purpose of reading history
History helps man to know how he or she has reached the level of civilization. It helps each generation to enjoy the fruits of knowledge and experience, attained by previous generations. A part from being entertaining to people with its amusing
things gossips etc. history teaches us about our own possessions, antecedents and own ancestors.
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